Wildz, a subsidiary of Rootz Limited, has announced a partnership with Fußballclub Gelsenkirchen-Schalke 04 e. V, commonly known as FC Schalke 04. The initial two-year sponsorship agreement marks a significant step forward for both entities, as they unite to bring entertainment and passion to their respective audiences.

Wildz Partners with FC Schalke 04: A Sponsorship in German Football

Sponsorship Details: Wildz to Feature Prominently in Veltins-Arena

As part of the sponsorship deal, Wildz will have a strong visual presence at Schalke 04’s home games at the renowned Veltins-Arena. The brand’s logo will be featured on the stadium’s digital boards, giving the online casino high visibility among the club’s passionate fan base. Additionally, Wildz’s branding will be prominently displayed on the stadium’s video cube, ensuring that it remains a focal point during all major home games.

The partnership also extends beyond the stadium, with Wildz’s logo set to appear across FC Schalke 04’s social media platforms. This multi-channel approach is designed to maximize exposure and reach the millions of football fans who follow the team not only in the stadium but across digital platforms worldwide.

A Synergy of Passion and Play: CEO Statements on the Partnership

Speaking about the collaboration, Matthias Tillmann, CEO of FC Schalke 04, emphasized the importance of shared values between the club and its new sponsor. “As in football, Wildz focuses on fair play and the fun of the game,” Tillmann remarked. He went on to highlight Wildz’s commitment to offering responsible gaming and its reputation for working with the world’s leading gaming providers.

Wildz CEO Sam Brown shared similar sentiments, expressing his excitement about the new partnership. “We are extremely excited about partnering with FC Schalke 04, one of Germany’s most historic and iconic football clubs,” Brown said. “S04 stands for an intense love for the game, shared by its millions of unique and passionate fans.”

The shared enthusiasm for their respective industries—football and gaming—is at the heart of this partnership. Brown emphasized that Wildz’s own philosophy of passion and intensity aligns perfectly with the spirit of FC Schalke 04, making this collaboration a natural fit.

Why the FC Schalke 04 and Wildz Partnership is a Game Changer

Boosting Brand Awareness in Football Sponsorships

For Wildz, this sponsorship is more than just a branding opportunity—it is a strategic move to gain traction in the highly competitive German and European markets. As football remains one of the most popular sports in Europe, the chance to be associated with a major club like Schalke 04 offers significant visibility. Sports sponsorship has long been an effective tool for businesses to reach broad and diverse audiences, and this deal represents a major investment by Wildz to enhance its brand recognition among football fans.

FC Schalke 04’s Ongoing Legacy in German Football

Schalke 04 has a rich history in German football, being one of the country’s most iconic clubs. With millions of fans across Germany and beyond, the team enjoys an enduring legacy that has been built on its success on the field and its deep-rooted connection with its supporters. This partnership with Wildz further strengthens the club’s ties to industries outside of football, fostering a relationship that is built on mutual values of engagement and entertainment.

Innovative Collaboration in Digital Media and Beyond

The partnership will also extend into the digital space, with Wildz benefiting from the club’s large and active online community. FC Schalke 04’s robust social media presence offers Wildz a unique platform to interact with fans, enhancing brand engagement through targeted campaigns, exclusive offers, and interactive content. For Wildz, this represents an opportunity to expand its user base, specifically targeting football fans who may be inclined towards online gaming and betting.

Additionally, Veltins-Arena, known for hosting some of the most memorable football matches, provides Wildz with unmatched exposure to a live audience. The arena’s modern facilities, including its state-of-the-art video cube, allow for immersive branding opportunities, ensuring that the Wildz logo will be front and center for all match-goers.

The Future of Football Sponsorships: A Growing Trend

The collaboration between Wildz and Schalke 04 reflects a growing trend of online gaming companies becoming more involved in football sponsorships. With the increasing global reach of football and the booming popularity of online gaming, such partnerships are becoming highly beneficial for both parties. Football clubs receive additional financial support, while online gaming companies like Wildz gain access to vast and engaged audiences.

This trend is set to continue as more brands recognize the value of sports sponsorships in fostering brand loyalty and increased market presence. For Wildz, the partnership with Schalke 04 represents a calculated step in enhancing its brand across a broader demographic, particularly in football-loving regions such as Germany and the wider European market.

What Lies Ahead for Wildz and FC Schalke 04

With the 2024-2025 season fast approaching, both Wildz and Schalke 04 are gearing up for what promises to be an exciting period. The collaboration offers ample opportunities for joint marketing initiatives, fan engagement strategies, and potential cross-promotions. As the partnership evolves, it will be fascinating to see how both organizations leverage their respective strengths to create new and innovative experiences for their fans and customers.

Wildz’s involvement with Schalke 04 showcases the power of strategic partnerships in modern-day football, blending the worlds of online gaming and sports entertainment. The next two years will undoubtedly see the relationship flourish, bringing new and exciting opportunities to fans of both football and online gaming.

FAQs About Wildz’s Partnership with FC Schalke 04

1. What is the nature of the partnership between Wildz and FC Schalke 04?

The partnership is a two-year sponsorship agreement between Wildz, an online casino owned by Rootz Limited, and FC Schalke 04, a prominent German football team. As part of the deal, Wildz’s branding will be featured in Veltins-Arena during Schalke 04’s home games and on the club’s social media channels.

2. How will Wildz’s branding be displayed during Schalke 04 games?

Wildz’s logo will be visible on digital boards inside Veltins-Arena, Schalke 04’s home stadium. It will also appear on the stadium’s video cube, and across Schalke 04’s social media platforms, providing significant visibility during home games and on digital channels.

3. What did the CEOs of Wildz and Schalke 04 say about the partnership?

Matthias Tillmann, the CEO of FC Schalke 04, emphasized that both football and Wildz focus on fair play and the enjoyment of the game. Sam Brown, the CEO of Wildz, expressed excitement over partnering with such a historic football club, noting the shared passion and commitment to excellence between the two entities.

4. Why is this partnership significant for Wildz?

The partnership with Schalke 04 provides Wildz with a highly visible platform to promote its brand in the German and European markets. Sponsoring a football club as popular as Schalke 04 allows Wildz to reach millions of fans, enhancing its brand recognition and market presence.

5. How will FC Schalke 04 benefit from this sponsorship?

Schalke 04 benefits from financial support provided by Wildz, along with the opportunity to engage with new audiences through collaborative campaigns. The partnership also brings additional exposure and reinforces the club’s relationship with innovative industries such as online gaming.

6. Is this Wildz’s first sponsorship in football?

The partnership with Schalke 04 is one of Wildz’s most prominent sponsorships in football. While the brand has focused on the online gaming sector, this collaboration marks its entry into high-profile sports sponsorship in one of Europe’s most popular football leagues.

7. How will this partnership impact Wildz’s marketing strategy?

The partnership provides Wildz with a powerful platform to expand its user base and engage with football fans, particularly in Germany and Europe. Wildz will likely use this sponsorship to launch targeted promotions and campaigns aimed at increasing brand loyalty among football enthusiasts.

8. What is the duration of the partnership between Wildz and FC Schalke 04?

The initial agreement between Wildz and Schalke 04 is set for two years, starting in the 2024-2025 season. Depending on its success, the partnership may evolve or extend in the future.

9. What are the plans for Wildz and Schalke 04?

Both Wildz and Schalke 04 aim to strengthen their collaboration through innovative marketing initiatives, fan engagement strategies, and cross-promotions. The partnership is expected to bring exciting opportunities for both Wildz’s users and Schalke 04’s supporters over the next two years.

10. What is Veltins-Arena, and why is it important for this sponsorship?

Veltins-Arena is the home stadium of FC Schalke 04, known for hosting major football matches. The arena’s modern facilities and digital advertising spaces, including its video cube, offer Wildz unmatched exposure to live football audiences, making it a key part of the sponsorship’s success.