Sports Information Services (SIS) has launched its cutting-edge Competitive Gaming esports products in collaboration with Codere, one of the leading gaming operators in Latin America and Spain. This strategic partnership now makes SIS’s innovative esports content available across retail and online channels in Argentina, Colombia, Mexico, Panama, and Spain, delivering an enhanced betting experience to a broad spectrum of customers.

SIS Expands Competitive Gaming Esports Products with Codere Partnership Across Latin America and Spain

Revolutionizing Esports Betting with SIS’s Comprehensive Offering

The newly launched esports products by SIS are designed to revolutionize the way bettors engage with esports. The offering includes eSoccer and eBasketball events from the prestigious H2H Global Gaming League, a premier esports league renowned for delivering high-quality, competitive gaming experiences. These events are meticulously crafted to ensure continuous betting opportunities, with over 150,000 events scheduled annually, providing an almost endless array of choices for esports enthusiasts.

Cutting-Edge Technology and Integrity in Esports

One of the standout features of SIS’s Competitive Gaming esports products is the use of ultra-low latency live streaming technology, which ensures that viewers and bettors experience the action in real-time, with minimal delays. This is crucial for maintaining the excitement and integrity of live betting, where every second counts.

To further enhance the integrity of these esports events, SIS employs integrity referees trained by the Esports Integrity Commission (ESIC). These referees are tasked with monitoring the events closely to ensure fair play and adherence to the highest standards of competitive gaming. This commitment to integrity is a key differentiator for SIS, as it strives to provide a safe and trustworthy environment for esports betting.

Expanding Codere’s Betting Options in Key Markets

For Codere, the integration of SIS’s Competitive Gaming esports products is a significant step in expanding its betting options across its key markets. Codere, already a dominant force in the Latin American and Spanish gaming sectors, is set to enhance its market position further by offering its customers a wider range of high-quality esports betting opportunities.

Angel Calderon, Head of Sales for Iberia, UK, and Europe at SIS, emphasized the importance of this partnership, stating, “We are delighted to be able to provide our round-the-clock eSoccer and eBasketball content to Codere and believe that it will not only serve to increase choice to its customers but also drive significant additional revenues.”

This statement underscores SIS’s confidence in the potential of its esports offerings to attract a diverse demographic of bettors, thereby boosting Codere’s revenue streams across both retail and online channels.

A Strategic Move for Codere

The integration of SIS’s esports content is part of Codere’s broader strategy to cement its position as a market leader in the gaming industry. Sergio Garcia, Codere Sportsbook Operations Manager, highlighted the importance of offering a comprehensive range of betting products to meet the evolving demands of customers.

“Our goal is to enhance our standing in the market by having the best range of betting products available, and this integration helps us achieve that goal. SIS is renowned for providing a wide range of highly engaging premium action that captivates a wide demographic of bettors across both retail and online channels,” Garcia stated.

Codere’s commitment to innovation and customer satisfaction is evident in its decision to partner with SIS, a company that shares its vision for delivering top-tier betting experiences.

SIS’s Broader Expansion in the Esports Sector

The launch of these esports products with Codere is part of SIS’s larger strategy to expand its footprint in the global esports market. Earlier this year, SIS expanded its partnership with bet365, integrating its eSoccer portfolio alongside its existing eBasketball offerings across regulated markets. This move further solidified SIS’s position as a leading provider of esports content.

Additionally, SIS has been proactive in forming strategic partnerships with other key players in the industry, such as Betbazar and Bitville Gaming, to broaden its esports content portfolio. These partnerships have enabled SIS to offer a diverse range of esports events, catering to the growing demand for competitive gaming among bettors worldwide.

Conclusion: A New Era for Esports Betting in Latin America and Spain

The collaboration between SIS and Codere marks a new era for esports betting in Latin America and Spain. With the integration of SIS’s cutting-edge Competitive Gaming esports products, Codere is poised to offer its customers an unparalleled betting experience, featuring continuous opportunities across eSoccer and eBasketball events.

As SIS continues to expand its esports offerings and forge new partnerships, the company is well-positioned to lead the way in the rapidly growing esports betting industry. This partnership with Codere not only strengthens SIS’s presence in key markets but also sets the stage for future innovations in esports betting.

FAQs About SIS’s Competitive Gaming Esports Products Launch with Codere

1. What recent partnership has SIS announced with Codere?

SIS has launched its Competitive Gaming esports products in collaboration with Codere, making these products available across retail and online channels in Argentina, Colombia, Mexico, Panama, and Spain.

2. What esports products are included in the SIS and Codere partnership?

The partnership includes eSoccer and eBasketball events from the H2H Global Gaming League, offering over 150,000 events annually for continuous betting opportunities.

3. What is the purpose of the SIS and Codere collaboration?

The collaboration aims to expand Codere’s betting options in key markets, providing a broader range of esports betting opportunities to enhance customer engagement and drive additional revenues.

4. How does SIS ensure the integrity of its esports events?

SIS employs integrity referees trained by the Esports Integrity Commission (ESIC) to monitor events and ensure fair play, along with using ultra-low latency live streaming for real-time viewing.

5. What is the significance of this partnership for Codere?

This partnership allows Codere to enhance its market position by offering a wider range of betting products, catering to a diverse demographic of bettors, and increasing its revenue streams.

6. What technology does SIS use to enhance the betting experience?

SIS uses ultra-low latency live streaming technology to ensure bettors experience real-time action with minimal delays, crucial for maintaining the excitement of live betting.

7. How does this partnership align with SIS’s broader strategy?

This partnership is part of SIS’s larger strategy to expand its footprint in the global esports market, which includes partnerships with other industry players like bet365, Betbazar, and Bitville Gaming.

8. How will this partnership impact esports betting in Latin America and Spain?

The collaboration is expected to revolutionize esports betting in these regions by offering continuous and high-quality esports events, making betting more engaging and accessible to a wider audience.

9. What does the future hold for SIS in the esports industry?

SIS is well-positioned to lead the esports betting industry through continuous expansion of its offerings and strategic partnerships, paving the way for future innovations in esports betting.