RubyPlay, a globally recognized provider of innovative slot games, has announced an exciting new partnership agreement in the Netherlands, further solidifying its presence in one of Europe’s most competitive iGaming markets. The deal will see RubyPlay’s full portfolio of slot games go live via the online branch of Hommerson Casino, offering players in the country access to a range of high-quality titles that have already captivated audiences worldwide.
RubyPlay Expands Reach in the Netherlands Through Partnership with Hommerson Casino
RubyPlay’s Game Portfolio Goes Live on Hommerson Casino
As part of this newly established collaboration, players in the Netherlands will now be able to enjoy RubyPlay’s extensive slot portfolio, which includes popular games such as:
- Diamond Explosion
- Gummy Giga Match
- Immortal Ways Buffalo
- Mayan Cache
These games are renowned for their engaging themes, immersive gameplay, and innovative mechanics, making them a perfect fit for the rapidly growing Dutch iGaming market. Hommerson Casino’s online platform will benefit greatly from the addition of these titles, providing a wider variety of slot games to its player base and enhancing the overall gaming experience.
Hommerson Casino’s Strategic Expansion into iGaming
While Hommerson Casino has long been recognized for its land-based operations in the Netherlands, the company made its first foray into the online gaming world earlier this year. This strategic move reflects a broader trend in the gaming industry, where traditional land-based operators are increasingly exploring digital opportunities to reach a larger audience.
The partnership with RubyPlay is a significant step forward in Hommerson’s effort to diversify its gaming options and compete in the dynamic online casino market. Earlier this year, Hommerson entered a similar agreement with Pragmatic Play, another leading slot provider, signaling the operator’s clear intent to offer its players access to the best and most varied content available.
CEO’s Vision for the Future of Hommerson Casino
Speaking on the announcement of this latest partnership, Remco van den Berg, CEO at Hommerson Casino, expressed his excitement: “We’re delighted to announce our partnership with RubyPlay. By adding their games to our digital offering, we’re able to offer our players an even wider variety of exciting titles. This collaboration signifies our commitment to delivering the most comprehensive and engaging gaming content to our partners and their players.”
This statement underscores Hommerson’s commitment to becoming a leading player in the Dutch iGaming sector by delivering high-quality gaming experiences that cater to a diverse range of preferences.
RubyPlay’s Global Expansion: A Summer of Growth
For RubyPlay, this new partnership with Hommerson Casino marks another milestone in the company’s ongoing expansion efforts. The game supplier has been making significant inroads into several international markets over the past few months, including Latin America and Southern Europe.
Earlier this summer, RubyPlay entered the Brazilian and Peruvian markets through collaborations with Betsul and Apuesta Total, respectively. These partnerships have allowed RubyPlay to reach new audiences in the growing LatAm region, which is quickly becoming one of the most important territories for iGaming companies.
In July, RubyPlay further expanded its presence in Europe by entering the Spanish market through a partnership with Luckia, one of Spain’s most established operators. These moves reflect RubyPlay’s broader strategy of entering regulated markets and forming partnerships with leading operators to deliver its cutting-edge gaming content to players around the globe.
RubyPlay’s Vision for the Dutch Market
Commenting on the partnership with Hommerson Casino, Dr. Eyal Loz, Chief Product Officer at RubyPlay, emphasized the importance of the Dutch market for the company: “We are proud to be partnering with Hommerson Casino and supply our renowned portfolio of games to the operator’s fast-growing iGaming offering. Hommerson Casino has a rich history in the Netherlands, which continues to be a key market for us, and has successfully established itself as a leading operator since launching into the online casino community. This is an exciting move for us and will further strengthen our reach in the Dutch market.”
RubyPlay’s entry into the Netherlands via Hommerson Casino is a strategic decision that aligns with the company’s overall goal of expanding into regulated European markets, where demand for high-quality slot games continues to grow.
The Dutch iGaming Market: A Competitive Landscape
The Dutch iGaming market has seen significant growth since the legalization of online gambling in 2021, with an increasing number of international operators seeking to establish a foothold in the country. As competition intensifies, partnerships like the one between RubyPlay and Hommerson Casino are crucial for operators looking to offer players the most comprehensive gaming experiences.
Hommerson Casino’s move to partner with RubyPlay comes at a time when demand for diverse gaming options is at an all-time high. With RubyPlay’s rich portfolio of games now available to its players, Hommerson is well-positioned to increase its market share and attract both new and returning customers.
Conclusion: The Partnership
The partnership between RubyPlay and Hommerson Casino is a strategic move that enhances both companies’ positions in the competitive Dutch iGaming market. RubyPlay’s portfolio of innovative games will provide Hommerson with the tools needed to diversify its gaming options, attract new players, and maintain its growth trajectory in the online space. At the same time, this collaboration represents another key step in RubyPlay’s ambitious expansion strategy, as it continues to make its mark in regulated markets around the world.
FAQs About RubyPlay and Hommerson Casino Partnership
1. What is the new partnership between RubyPlay and Hommerson Casino?
RubyPlay has partnered with Hommerson Casino in the Netherlands to bring its entire portfolio of slot games to the casino’s online platform. This partnership allows Dutch players to access RubyPlay’s popular titles such as Diamond Explosion, Gummy Giga Match, Immortal Ways Buffalo, and Mayan Cache.
2. What games from RubyPlay will be available on Hommerson Casino?
As part of the agreement, a range of RubyPlay’s slot games, including Diamond Explosion, Gummy Giga Match, Immortal Ways Buffalo, and Mayan Cache, will be made available to players on Hommerson Casino’s online platform.
3. What is Hommerson Casino known for in the Netherlands?
Hommerson Casino is well-known in the Netherlands for its land-based casino operations. However, the company recently ventured into the online gaming market and is now expanding its offerings by partnering with major iGaming providers like RubyPlay.
4. What other partnerships has Hommerson Casino entered in the iGaming space?
In addition to its partnership with RubyPlay, Hommerson Casino has also entered into a similar partnership with Pragmatic Play, another prominent slot provider, to expand its online gaming options.
5. How does RubyPlay’s expansion strategy align with this partnership?
RubyPlay is in a phase of rapid global expansion. In 2024, the company entered the LatAm markets of Brazil and Peru, as well as Spain. The partnership with Hommerson Casino helps RubyPlay strengthen its presence in the Dutch market, which is a key part of its broader European expansion strategy.
6. Why is the Dutch iGaming market significant?
The Dutch iGaming market has grown rapidly since online gambling was legalized in 2021. With increasing competition among operators, partnerships like this one between RubyPlay and Hommerson Casino are crucial for providing players with a diverse range of high-quality gaming options.
7. What did the CEO of Hommerson Casino say about the partnership with RubyPlay?
Remco van den Berg, CEO of Hommerson Casino, expressed his excitement about the partnership, noting that it will enable the casino to offer a wider variety of exciting slot games and demonstrates the company’s commitment to providing comprehensive and engaging content to its players.
8. How does RubyPlay view the Dutch market?
RubyPlay sees the Netherlands as a key market for its expansion. According to Dr. Eyal Loz, Chief Product Officer of RubyPlay, the company is proud to partner with Hommerson Casino, which has established itself as a leading operator in the Dutch online casino space.
9. What is the benefit of this partnership for both companies?
The partnership is mutually beneficial. Hommerson Casino will enhance its online gaming portfolio with RubyPlay’s innovative slot games, while RubyPlay will increase its visibility and player reach in the Dutch iGaming market, contributing to its expansion goals.
10. What are RubyPlay’s other recent market entries?
In addition to entering the Dutch market through this partnership with Hommerson Casino, RubyPlay has also expanded into Brazil, Peru, and Spain through collaborations with Betsul, Apuesta Total, and Luckia, respectively.
