EveryMatrix, a leader in B2B iGaming solutions, has officially marked its entry into the Croatian market with an innovative omnichannel partnership with ArenaCasino. This groundbreaking collaboration ushers in a new era of seamless gaming experiences by integrating advanced retail, online, and mobile solutions under a unified system. The partnership replaces ArenaCasino’s previous platforms with EveryMatrix’s cutting-edge technology, setting a new standard in customer engagement and operational efficiency.

EveryMatrix Enters Croatian Market Through Strategic Omnichannel Partnership with ArenaCasino

A Unified System Transforming ArenaCasino’s Gaming Landscape

ArenaCasino, a prominent name in the Croatian gaming industry, has undergone a significant technological transformation. The partnership with EveryMatrix has introduced a comprehensive, unified system that integrates retail, online, and mobile services, offering players a seamless gaming experience across all channels.

The collaboration is built on EveryMatrix’s robust platform solutions, featuring CasinoEngine for online casino services and OddsMatrix for sportsbook management. By combining these tools, the partnership enhances ArenaCasino’s operational capabilities and customer offerings, ensuring a competitive edge in the dynamic iGaming market.

Innovative Retail Features to Revolutionize Player Engagement

The partnership introduces a suite of advanced retail features designed to enhance the player experience in physical locations. Among the standout features are:

  • Self-Service Betting Terminals (SSBTs): Allowing players to place bets independently, reducing wait times and improving convenience.
  • Over-the-Counter Services: Facilitating quick and efficient interactions between players and staff for a streamlined betting process.
  • Digital Odds Displays: Delivering real-time odds updates on sleek digital screens, keeping players informed and engaged.

These innovations underscore EveryMatrix’s commitment to enhancing the retail gaming experience, bridging the gap between traditional and modern betting solutions.

Online Platform Powered by EveryMatrix’s CasinoEngine and OddsMatrix

EveryMatrix’s CasinoEngine, the iGaming industry’s leading casino integration and productivity platform, powers ArenaCasino’s revamped online casino offering. CasinoEngine aggregates thousands of games from top-tier providers, ensuring a diverse and engaging selection for players. Coupled with OddsMatrix, a highly scalable sportsbook platform, ArenaCasino now boasts a comprehensive online gaming solution designed to cater to the growing demands of Croatian players.

Key Features of the Online Platform:

  • Extensive Game Library: Access to a vast range of casino games, including slots, table games, and live dealer options.
  • Dynamic Sportsbook Capabilities: Real-time odds updates, extensive betting markets, and innovative features like BetBuilder and Cash Out.
  • Scalability and Flexibility: A platform built to support ArenaCasino’s growth ambitions in a rapidly evolving market.

By leveraging these technologies, ArenaCasino is poised to capture a larger share of the online gaming market in Croatia.

Seamless Customer Experience with a Single Wallet System

A cornerstone of this partnership is the introduction of a single wallet system that integrates all gaming channels. This system allows players to manage their funds effortlessly across retail, online, and mobile platforms, delivering unparalleled convenience. The unified wallet eliminates the need for multiple accounts or transactions, streamlining the gaming experience and fostering greater customer loyalty.

Benefits of the Single Wallet System:

  • Enhanced User Convenience: Players can seamlessly transition between channels without reloading funds.
  • Improved Security: Centralized fund management ensures robust protection of player accounts.
  • Increased Engagement: A smoother experience encourages higher participation across all gaming verticals.

This innovative feature exemplifies EveryMatrix’s commitment to providing player-centric solutions that elevate the overall gaming experience.

Strategic Acquisition of Leapbit Enhances Retail Offerings

EveryMatrix’s entry into the Croatian market follows its strategic acquisition of Leapbit, a sports betting retail software developer. This acquisition has significantly bolstered EveryMatrix’s retail offerings, introducing new features and capabilities tailored to the needs of modern players. Notable enhancements include:

  • Expanded Live Betting Options: Catering to the growing demand for real-time betting opportunities.
  • Player-Centric Features: Tools like BetBuilder and Cash Out empower players to customize their betting experience.
  • Improved Retail Infrastructure: Advanced software solutions that enhance the efficiency and appeal of physical betting locations.

This strategic move aligns with EveryMatrix’s vision of delivering a unified and innovative gaming ecosystem.

Leadership Insights: Shaping the Future of iGaming in Croatia

The partnership has garnered praise from both companies’ leadership, highlighting their shared vision for growth and innovation.

Ebbe Groes, CEO of EveryMatrix, stated: “Today’s news marks the first of many chapters in our omnichannel story, and we’re confident our advanced turnkey products will elevate the everyday experiences of ArenaCasino players while improving the operational efficiencies of our new multi-channel partner.”

Hrvoje Delalic, CEO of ArenaCasino, echoed this sentiment, adding: “We’ve grown rapidly in recent years but were limited in what we could do with our previous technology. We have huge growth ambitions and firmly believe EveryMatrix is the ideal partner as we bid to take both our retail and online product offering to the next level.”

Impact on the Croatian Gaming Industry

The partnership between EveryMatrix and ArenaCasino is set to redefine the Croatian gaming landscape. By combining EveryMatrix’s innovative technology with ArenaCasino’s market expertise, the collaboration aims to deliver a superior gaming experience that appeals to a broad audience. This strategic move not only strengthens ArenaCasino’s position in the market but also sets a benchmark for other operators in the region.

Why This Partnership Matters:

  • Technological Leadership: Showcasing the potential of omnichannel solutions in modern gaming.
  • Market Expansion: Paving the way for further growth and innovation in Croatia’s gaming sector.
  • Customer-Centric Approach: Prioritizing player satisfaction through seamless integration and advanced features.

Conclusion: The Partnership

EveryMatrix’s entry into the Croatian market through its partnership with ArenaCasino is a testament to the transformative power of omnichannel solutions. By integrating cutting-edge technology, innovative features, and a player-first approach, this collaboration is poised to set new standards in the iGaming industry.

FAQs About EveryMatrix and ArenaCasino Partnership

1. What is the partnership between EveryMatrix and ArenaCasino?

EveryMatrix has partnered with ArenaCasino to enter the Croatian market for the first time. The partnership replaces ArenaCasino’s existing casino and sportsbook platforms with EveryMatrix’s cutting-edge omnichannel technology, integrating retail, online, and mobile gaming services into a unified system.

2. What technologies are driving this partnership?

The partnership leverages EveryMatrix’s CasinoEngine for online casino integration and OddsMatrix for sportsbook management. These platforms enhance ArenaCasino’s operational capabilities and provide a seamless experience across all gaming channels.

3. What new features have been introduced for retail gaming?

The collaboration includes several innovative retail features such as:

  • Self-Service Betting Terminals (SSBTs) for independent betting.
  • Over-the-Counter Services for faster transactions.
  • Digital Odds Displays offering real-time updates.

4. How does the single wallet system benefit players?

The single wallet system allows players to manage funds seamlessly across retail, online, and mobile platforms. This unified approach enhances convenience, improves security, and increases customer engagement by eliminating the need for multiple accounts or transactions.

5. What enhancements have been made to the online gaming platform?

ArenaCasino’s online gaming platform now includes:

  • Access to a wide range of games through CasinoEngine.
  • Advanced sportsbook features powered by OddsMatrix.
  • Customizable player options like BetBuilder and Cash Out.

6. How has the Leapbit acquisition impacted this partnership?

EveryMatrix’s acquisition of Leapbit has strengthened its retail offerings by introducing expanded live betting options, improved retail infrastructure, and new player-facing features like BetBuilder.

7. What are the goals of this partnership?

The primary goals are:

  • To enhance the player experience through seamless omnichannel integration.
  • To improve ArenaCasino’s operational efficiency.
  • To expand its footprint in the Croatian gaming market.

8. What has EveryMatrix’s leadership said about the partnership?

Ebbe Groes, CEO of EveryMatrix, described the collaboration as the beginning of their omnichannel journey, emphasizing confidence in their turnkey solutions to enhance player experiences and improve operational efficiency.

9. How does this partnership impact Croatia’s gaming industry?

The partnership sets a new standard for the Croatian gaming market by introducing state-of-the-art technology, fostering growth in both online and retail sectors, and improving customer engagement through innovative features.

10. What does the future look like for ArenaCasino with EveryMatrix?

With EveryMatrix’s support, ArenaCasino aims to achieve significant growth in both retail and online gaming, offering an enhanced product portfolio and elevating player experiences to new heights.

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