Altenar, a leading sportsbook software provider, has unveiled a groundbreaking agreement with BetStarters that is set to redefine the gaming landscape in emerging markets. This partnership will integrate Altenar’s award-winning sportsbook platform into BetStarters’ offerings, expanding its reach across Latin America (LatAm), Asia, and Africa. By leveraging this collaboration, both companies aim to deliver cutting-edge solutions and drive unparalleled growth in key regions.

Altenar and BetStarters Forge a Transformative Partnership for Emerging Markets

Strengthening BetStarters’ Global Presence

BetStarters has established a strong operational footprint in LatAm, Asia, and Africa, regions recognized for their untapped potential in the iGaming industry. Through its partnership with Altenar, BetStarters can now offer an enhanced sportsbook platform tailored to the specific needs of local operators. This integration aligns with BetStarters’ commitment to delivering top-tier turnkey and white-label solutions, empowering operators to provide exceptional player engagement.

Glenn Debattista, COO of BetStarters, emphasized the importance of this collaboration, stating:
“At BetStarters, we strive to offer our clients industry-leading technology, and our partnership with Altenar exemplifies this commitment. Altenar’s robust sportsbook platform, paired with their innovative approach, aligns perfectly with our vision for delivering top-tier solutions. This agreement will enable us to provide unparalleled opportunities to our operator partners worldwide.”

Altenar’s Strategic International Expansion

This partnership marks another milestone in Altenar’s ambitious expansion strategy. Altenar has consistently pursued growth in emerging and established markets, with notable successes in 2024. The company secured its B2B license in Greece earlier this year, facilitating its entry into the European market, followed by a collaboration with Ambassadoribet to penetrate the Georgian market.

In LatAm, Altenar’s focus has intensified with the appointment of Frederico Caputi as Regional Sales Manager. His role underscores the company’s commitment to fostering local expertise and strengthening its presence in the region. The collaboration with BetStarters further complements Altenar’s vision of empowering operators with innovative, market-specific solutions.

Francesco Papallo, Regional Director at Altenar, shared insights into the partnership: “We are delighted to collaborate with BetStarters and provide them with our award-winning sportsbook. With our best-in-class solutions, BetStarters will have the tools to deliver exceptional player engagement and grow their presence in key markets. Altenar has a strong track record of empowering operators, and we’re excited to embark on this journey with BetStarters.”

Revolutionizing iGaming in Emerging Markets

Expanding in LatAm

The Latin American market is a focal point for both Altenar and BetStarters. Known for its dynamic player base and rapidly evolving regulatory frameworks, LatAm presents significant opportunities for growth. Altenar’s tailored sportsbook solutions, coupled with BetStarters’ local expertise, will enable operators to meet the unique demands of this region.

Innovating in Asia

Asia’s vast and diverse gaming market also benefits from this collaboration. Altenar’s ability to adapt its platform to cultural and regulatory nuances makes it an ideal partner for operators in Asia. By integrating Altenar’s technology, BetStarters enhances its offerings to capture the region’s growing player base.

Empowering Operators in Africa

Africa, a burgeoning market with increasing internet penetration and mobile gaming adoption, is another key target. Altenar’s sportsbook platform provides the scalability and flexibility required to address Africa’s rapidly expanding gaming ecosystem. This partnership empowers operators to deliver localized experiences that resonate with African players.

Key Features of Altenar’s Sportsbook Platform

Altenar’s sportsbook platform stands out for its robust functionality and innovative features. Some of the key attributes include:

• Localized Solutions: Tailored offerings that adapt to the cultural and regulatory requirements of specific regions.
• Scalability: A platform designed to grow alongside operators, ensuring seamless integration and expansion.
• Advanced Player Engagement Tools: Features such as live betting, dynamic odds, and personalized recommendations to enhance player retention.
• Comprehensive Analytics: Real-time data and insights that enable operators to make informed decisions and optimize their offerings.
• White-Label and Turnkey Options: Flexible solutions that cater to operators at different stages of their growth journey.

A Promising Future for Altenar and BetStarters

The partnership with BetStarters is a testament to Altenar’s vision of driving global iGaming innovation. By combining cutting-edge technology with market-specific expertise, Altenar and BetStarters are well-positioned to capitalize on emerging opportunities and deliver exceptional value to operators and players alike.

FAQs About Altenar and BetStarters Partnership

1. What is the partnership between Altenar and BetStarters?

Altenar, a leading sportsbook software provider, has partnered with BetStarters to integrate its award-winning sportsbook platform into BetStarters’ offerings. This collaboration aims to enhance BetStarters’ capabilities in delivering turnkey and white-label solutions across emerging markets, including LatAm, Asia, and Africa.

2. Which markets are targeted by this partnership?

The partnership focuses on Latin America (LatAm), Asia, and Africa. These regions represent key growth opportunities due to their expanding gaming ecosystems and untapped potential.

3. What does Altenar bring to the partnership?

Altenar offers a robust sportsbook platform known for its localized solutions, scalability, advanced player engagement tools, and comprehensive analytics. These features are tailored to meet the needs of operators in diverse markets.

4. How will BetStarters benefit from Altenar’s solutions?

BetStarters will leverage Altenar’s innovative sportsbook technology to enhance its offerings, improve player engagement, and enable its operator partners to scale effectively in emerging markets.

5. Who are the key leaders driving this collaboration?

• Francesco Papallo, Regional Director at Altenar, emphasized Altenar’s commitment to empowering operators with best-in-class solutions.
• Glenn Debattista, COO of BetStarters, highlighted the alignment of Altenar’s innovative approach with BetStarters’ vision for delivering industry-leading technology.
• Frederico Caputi, Regional Sales Manager for Altenar’s LatAm branch, plays a pivotal role in driving growth in the region.

6. What are the unique features of Altenar’s sportsbook platform?

Key features include:

• Localized Solutions: Adaptability to cultural and regulatory requirements.
• Scalability: Seamless growth for operators.
• Advanced Player Engagement Tools: Features like live betting and dynamic odds.
• Comprehensive Analytics: Real-time insights for optimization.
• Turnkey and White-Label Options: Flexibility for operators of all sizes.

7. How does this partnership enhance player engagement?

By integrating Altenar’s advanced sportsbook platform, operators can offer features such as live betting, personalized recommendations, and dynamic odds. These tools significantly improve the overall gaming experience and player retention.

8. Why is this partnership significant for the iGaming industry?

The collaboration sets a benchmark for innovation and localization in the iGaming sector. It empowers operators to scale effectively while meeting the unique demands of players in emerging markets.

9. What are Altenar’s recent international expansion initiatives?

In 2024, Altenar secured a B2B license in Greece and expanded into the Georgian market through a partnership with Ambassadoribet. These moves highlight Altenar’s commitment to global growth.

10. How will this partnership impact emerging markets?

The partnership is poised to revolutionize gaming in LatAm, Asia, and Africa by offering localized, scalable solutions. Operators in these regions will gain the tools to provide exceptional gaming experiences and drive growth.

11. What is Altenar’s vision for the future?

Altenar aims to be a global leader in sportsbook software by driving innovation, fostering strategic partnerships, and empowering operators with cutting-edge technology tailored to diverse markets.