Atlaslive has taken a significant step toward accelerating its growth and international reach by announcing two strategic appointments to its leadership team. Vladimir Matvijevich has been named the new Head of Sales, while Marina Mirzoyan steps into the Head of Key Account Management (KAM) role. These additions are expected to play a pivotal role in Atlaslive’s growth strategy, focusing on bolstering its market presence in LatAm and strengthening its B2B client relationships.

Atlaslive Strengthens Leadership Team with Key Appointments to Drive Global Expansion

New Leadership to Strengthen Sales and Key Account Management

Atlaslive’s decision to bring Vladimir Matvijevich and Marina Mirzoyan on board reflects the company’s commitment to fostering innovation, enhancing client relations, and driving international expansion. Both individuals bring a wealth of industry knowledge and extensive expertise in business development, sales strategy, and key account management, making them ideally suited to lead Atlaslive into its next phase of growth.

Vladimir Matvijevich – Head of Sales

Vladimir Matvijevich, an accomplished executive with experience in both B2B and B2C industries, steps into the role of Head of Sales at Atlaslive. With a strong track record at leading organizations such as SoftGamings, Matvijevich’s appointment marks a significant move for Atlaslive as it seeks to refine its sales strategies and expand its reach, particularly in the Latin American (LatAm) market.

In his new position, Matvijevich will focus on strengthening sales strategies that align with Atlaslive’s growth objectives. His expertise in the gaming industry and his understanding of the unique demands of the LatAm region will be essential in implementing targeted sales initiatives designed to secure long-term partnerships and drive revenue growth.

Matvijevich commented on his new role: “Starting as Head of Sales at Atlaslive is a fantastic opportunity. I believe that the company and I share the same vision for approaching business, and I am excited to be part of a team dedicated to innovation and progress. Our immediate focus is on the LatAm market, where we have set ambitious goals, and I am confident that our collective efforts will yield success.”

Sales Strategy Focus on LatAm Expansion

Under Matvijevich’s leadership, Atlaslive aims to capitalize on the growing demand in the LatAm gaming market, which has become a key focal point for many companies looking to expand internationally. The region’s evolving regulatory landscape and rapidly expanding online gaming sector present significant opportunities for growth, and Atlaslive is well-positioned to take advantage of these trends.

The company’s tailored sales strategy for LatAm will involve building local partnerships, developing customized solutions for clients, and leveraging emerging technologies to enhance customer engagement. By focusing on relationship-building and providing localized offerings, Atlaslive aims to establish a strong foothold in this highly competitive market.

Marina Mirzoyan – Head of Key Account Management

With over nine years of experience in product development and business development, Marina Mirzoyan joins Atlaslive as the new Head of Key Account Management. Her background includes a successful tenure as Business Development Executive for one of BetConstruct’s brands, where she played a crucial role in driving growth and expanding client portfolios.

At Atlaslive, Mirzoyan will be responsible for overseeing the performance of the KAM team and ensuring that client relationships are nurtured and strengthened. Her role will involve not only managing day-to-day interactions with key accounts but also introducing innovative processes that enhance the overall client experience and contribute to Atlaslive’s growth trajectory.

Mirzoyan expressed her enthusiasm for the new position: “I am incredibly excited to join Atlaslive at such a dynamic time for the company. I look forward to working with our talented team to implement cutting-edge processes that will accelerate the company’s growth even further. My focus will be on fostering strong, long-term relationships with our key clients, ensuring that we continue to deliver exceptional value and service.”

Driving Innovation in Key Account Management

As the Head of KAM, Mirzoyan’s leadership will be instrumental in shaping the future of client management at Atlaslive. She plans to introduce new approaches that will streamline communication, improve performance metrics, and enhance client satisfaction. Her goal is to ensure that Atlaslive’s key accounts are not only well-managed but are also positioned for growth through strategic partnership initiatives.

Mirzoyan’s commitment to driving innovation will help Atlaslive stay ahead of its competitors by offering clients more efficient, personalized services. This will be especially important as the company continues to expand into new territories and face increasing competition from both local and global players.

Atlaslive’s CEO on the New Leadership Additions

Atlaslive’s CEO, Maxim Slobodyanyuk, expressed his confidence in the new appointments, noting that both Matvijevich and Mirzoyan bring exceptional talent and experience to the leadership team. He emphasized that their contributions will be vital in helping the company achieve its growth and expansion goals.

“Both Marina and Vladimir are outstanding professionals who bring a wealth of experience and insight to their respective roles,” Slobodyanyuk remarked. “Their combined expertise in sales, business development, and client management will undoubtedly help us reach new heights. I have no doubt that they will play a critical role in driving our expansion in the LatAm market and beyond.”

International Expansion Goals

As Atlaslive sets its sights on international markets, the company is committed to building a strong leadership team that can guide its growth initiatives. With the LatAm region identified as a key growth area, the company’s leadership additions come at an opportune time. Matvijevich’s experience in LatAm sales and Mirzoyan’s expertise in client relations will complement the company’s efforts to deepen its presence in new markets while continuing to deliver high-quality service to its existing client base.

The Road Ahead for Atlaslive

Atlaslive’s future looks bright with these two new additions to the leadership team. The company’s commitment to innovation, client-centric strategies, and market expansion will continue to position it as a leader in the gaming industry. By investing in strong leadership and focusing on key markets such as LatAm, Atlaslive is poised to achieve even greater success in the coming years.

FAQs About Atlaslive Leadership Team Appointment

1. Who are the newly appointed members of Atlaslive’s leadership team?

Atlaslive has appointed Vladimir Matvijevich as the new Head of Sales and Marina Mirzoyan as the new Head of Key Account Management (KAM).

2. What role will Vladimir Matvijevich play in Atlaslive?

As the Head of Sales, Vladimir Matvijevich will oversee the company’s sales strategies, focusing on expanding Atlaslive’s presence, particularly in the Latin American (LatAm) market. He aims to build long-term partnerships and drive revenue growth.

3. What experience does Vladimir Matvijevich bring to Atlaslive?

Matvijevich has a wealth of experience in B2B and B2C industries, including his role at SoftGamings. His knowledge of the gaming industry and expertise in sales strategy make him a key asset for Atlaslive’s expansion efforts.

4. What is the primary focus of Atlaslive’s sales strategy?

Atlaslive’s sales strategy under Matvijevich will focus on expanding in the LatAm market, building strong local partnerships, and delivering customized solutions that meet the specific needs of clients in the region.

5. What will Marina Mirzoyan’s responsibilities be at Atlaslive?

As the Head of Key Account Management (KAM), Marina Mirzoyan will oversee client relationships, manage the performance of the KAM team, and introduce innovative processes to enhance the company’s client management approach further.

6. What is Marina Mirzoyan’s background?

Marina Mirzoyan brings over nine years of experience in product development and business development, having previously worked as a Business Development Executive for one of BetConstruct’s brands. Her expertise in fostering client relationships makes her well-suited for her role at Atlaslive.

7. What are Atlaslive’s growth goals in the LatAm market?

Atlaslive aims to capitalize on the growing demand in the LatAm gaming market by building strong relationships with local partners, offering localized solutions, and leveraging technology to increase customer engagement.

8. How will the new leadership additions contribute to Atlaslive’s growth?

Both Matvijevich and Mirzoyan bring valuable industry expertise that will help Atlaslive strengthen its sales strategies, improve client management, and drive international expansion, particularly in LatAm.

9. What did Atlaslive’s CEO say about the new appointments?

Atlaslive’s CEO, Maxim Slobodyanyuk, expressed confidence in the new appointments, highlighting the importance of Matvijevich and Mirzoyan in driving the company’s growth and international expansion. He believes their expertise will be key to Atlaslive’s success.