Oddschecker, a prominent FairPlay Sports Media brand, has recently announced the expansion of its successful partnership with the gamification brand Low6. This collaboration introduces an exciting new free-to-play game, Euro 2024 Bet Bingo, designed specifically for registered Oddschecker players.

Oddschecker Expands Partnership with Low6 for Euro 2024 Bet Bingo

Euro 2024 Bet Bingo: A New Dimension to Sports Betting

The newly launched game, Euro 2024 Bet Bingo, offers players an innovative way to engage with the upcoming European Championships. Registered users of Oddschecker can participate in the game, with the chance to win a share of thousands of pounds in Amazon vouchers.

How to Play Euro 2024 Bet Bingo

To participate, users need to sign up on the Oddschecker platform. Once registered, players will receive a 25-tile bingo card one hour before all England group matches. Each tile on the bingo card corresponds to a potential in-game event, providing additional winning opportunities beyond standard betting.

Schedule and Matches

The sign-up period for the game begins on 12 June 2024. The Euro 2024 Bet Bingo will be available during the following England group matches:

  • England vs. Serbia on 16 June 2024
  • England vs. Denmark on 20 June 2024
  • England vs. Slovenia on 25 June 2024

A Proven Concept: The Cheltenham Festival Success

The Euro 2024 Bet Bingo is not the first instance of such an engaging concept. This product was previously launched during the 2024 Cheltenham Festival in March, where it garnered significant participation and positive feedback. The game utilized a similar 25-square bingo sheet with various game outcomes, making it a hit among Oddschecker players.

Official Statements on the Partnership and Game Launch

FairPlay Sports Media’s Perspective

Chris Gillett, Director of Brand at FairPlay Sports Media, expressed his excitement about the new game. He stated, “The summer of sport is truly upon us and we’re excited to give our registered users an extra opportunity to enjoy Euro 2024 with the launch of our latest free-to-play game with Low6. Following the success we saw with Bet Bingo at Cheltenham, the Euro 2024 version continues the popular format in combining the much-loved British bingo pastime with a football theme that gives additional opportunities for fans to cheer on alternative events during England’s group stage campaign.”

Low6’s Enthusiasm

Low6’s CEO, Jamie Mitchell, also shared his enthusiasm about the continued partnership. He said, “Few events attract the attention of a nation like the European Championships do and we’re pleased to continue our partnership with Oddschecker and FairPlay Sports Media to deliver a new free-to-play game that continues the success of our previous bingo launches.”

Integration and Marketing Strategy

An integral part of this partnership is the strategic integration of the Euro 2024 Bet Bingo game into various Sport1 formats and advertising spaces. This includes leveraging Sport1’s extensive reach across TV, digital, audio, and social media channels. Renowned Sport1 presenter Ruth Hofmann will spearhead the promotional efforts, effectively communicating the features and benefits of this engaging gambling offer to a broad audience.

Why This Game Stands Out

User Engagement and Gamification

The Euro 2024 Bet Bingo game enhances user engagement through its gamification approach. By linking bingo tiles to real-time game events, it provides an interactive and dynamic betting experience that keeps players invested throughout the matches.

Attractive Prizes

The chance to win thousands of pounds in Amazon vouchers adds a compelling incentive for players. This reward structure not only motivates participation but also enhances the overall excitement surrounding the game.

Seamless Integration with Betting Experience

By offering additional winning opportunities on top of standard bets, Euro 2024 Bet Bingo seamlessly integrates with the traditional betting experience. This dual approach ensures that players can enjoy a multifaceted betting journey, amplifying their overall enjoyment and engagement.

Future Prospects and Potential Impact

The introduction of Euro 2024 Bet Bingo is poised to significantly impact the sports betting landscape. By merging the popular bingo format with football betting, Oddschecker and Low6 have created a unique offering that appeals to a wide range of sports enthusiasts and betting aficionados.

This initiative is expected to drive higher user engagement, increase registrations on the Oddschecker platform, and solidify the partnership’s position as a leader in innovative sports betting solutions.

Conclusion: The Partnership

The expanded partnership between Oddschecker and Low6, highlighted by the launch of Euro 2024 Bet Bingo, marks a significant milestone in the realm of sports betting. As the European Championships approach, this innovative game is set to captivate and engage football fans, offering them an unparalleled betting experience with the potential for exciting rewards.

FAQs on Oddschecker and Low6 Partnership for Euro 2024 Bet Bingo

1. What is Euro 2024 Bet Bingo?

Euro 2024 Bet Bingo is a new free-to-play game introduced by Oddschecker in collaboration with Low6. It offers players the chance to win a share of thousands of pounds in Amazon vouchers by participating in a bingo game based on events during England’s group matches in Euro 2024.

2. How do I participate in Euro 2024 Bet Bingo?

To participate, users need to sign up on the Oddschecker platform. Once registered, players will receive a 25-tile bingo card an hour before each England group match. Each tile corresponds to a potential in-game event.

3. What matches are included in the Euro 2024 Bet Bingo?

The game is available for the following England group matches:

  • England vs. Serbia on June 16, 2024
  • England vs. Denmark on June 20, 2024
  • England vs. Slovenia on June 25, 2024

4. What kind of prizes can I win in Euro 2024 Bet Bingo?

Participants have the chance to win a share of thousands of pounds in Amazon vouchers.

5. When does the sign-up period for Euro 2024 Bet Bingo start?

The sign-up period begins on June 12, 2024.

6. How does the bingo card work in Euro 2024 Bet Bingo?

Players receive a 25-tile bingo card an hour before each match. Each tile corresponds to a specific event that can happen during the game, providing additional opportunities to win beyond standard betting.

7. Has this type of game been launched before?

Yes, a similar product was launched during the 2024 Cheltenham Festival in March. The game utilized a 25-square bingo sheet with various game outcomes and was well received by Oddschecker players.

8. Who is promoting Euro 2024 Bet Bingo?

Sport1 presenter Ruth Hofmann is spearheading the promotional efforts, leveraging Sport1’s extensive reach across TV, digital, audio, and social media channels.

9. What are the benefits of playing Euro 2024 Bet Bingo?

Euro 2024 Bet Bingo enhances user engagement through gamification, offers attractive prizes, and provides a dynamic betting experience by linking bingo tiles to real-time game events.

10. What is the significance of the partnership between Oddschecker and Low6?

The partnership aims to enhance the betting experience for users by introducing innovative gamified products like Euro 2024 Bet Bingo. This collaboration leverages both brands’ strengths to offer unique and engaging betting opportunities.

11. What did the representatives say about this new game?

Chris Gillett, Director of Brand at FairPlay Sports Media, expressed excitement about giving users an extra opportunity to enjoy Euro 2024. Jamie Mitchell, CEO of Low6, highlighted the game’s potential to engage a nation during the European Championships.

12. How does Euro 2024 Bet Bingo integrate with standard betting?

Euro 2024 Bet Bingo offers additional winning opportunities on top of standard bets, ensuring a multifaceted betting experience that enhances overall user engagement and enjoyment.

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