Atlaslive, a prominent name in the iGaming industry, has announced a strategic leadership change with the appointment of Lasha Kupatadze as the new Chief Product Officer (CPO). This significant move is set to strengthen Atlaslive’s product management and market expansion strategy as the company continues its rapid growth trajectory.

Atlaslive Appoints Lasha Kupatadze as New Chief Product Officer

Leadership with Proven Industry Experience

Lasha Kupatadze brings a wealth of experience in the gaming industry, having previously served as the Head of Product at a leading crypto casino and gaming studio. In his most recent role, he spearheaded initiatives such as launching loyalty tokens, expanding market presence, and developing innovative new games. Kupatadze’s background also includes a notable stint at a Berlin-based tech startup, where he successfully integrated gamification and developed an advanced loyalty system, demonstrating his knack for enhancing user engagement and retention.

Vision for Product and Market Expansion

Atlaslive’s CEO, Maxim Slobodyanyuk, expressed his confidence in Kupatadze’s appointment, emphasizing the strategic alignment between product innovation and user experience. Slobodyanyuk stated, “As iGaming products and user experience are intertwined with each other, we see a great opportunity to enhance our platform for both operators and players. Lasha has an impressive track record in developing and managing iGaming products using cutting-edge technologies like AI, predictive analytics, and blockchain. His expertise in creating customer-loved products makes him the perfect fit for our next growth phase.”

Emphasis on Data-Driven Innovation and Gamification

Kupatadze’s approach to product development is deeply rooted in data analytics and gamification. He remarked, “Data is crucial for the future of iGaming products and user experiences, much like in any other industry. When I analyze it, I understand how to implement it to create the perfect product that is flexible and adaptable. I also understand how gamification tools work and their potential to boost retention rates, user acquisition, and product stickiness. Importantly, we see how trends are evolving as our partners see notable improvements in engagement and conversion rates.”

Strategic Growth and Enhanced User Experience

Under Kupatadze’s leadership, Atlaslive aims to scale its operations and deliver even greater value to its partners and customers. His expertise in leveraging AI, predictive analytics, and blockchain technology is expected to drive significant advancements in Atlaslive’s product offerings. By prioritizing user experience and incorporating innovative gamification techniques, Kupatadze is set to propel Atlaslive to new heights in the competitive iGaming landscape.

Conclusion: The Appointment

The appointment of Lasha Kupatadze as the new CPO marks a pivotal moment for Atlaslive. With his extensive experience and visionary approach, Kupatadze is well-positioned to lead Atlaslive’s product innovation and market expansion efforts. As the iGaming industry continues to evolve, Atlaslive’s strategic focus on enhancing user experience and leveraging cutting-edge technologies is set to drive sustained growth and success.

FAQs About Atlaslive Appoints Lasha Kupatadze as New Chief Product Officer

1. Who is the new Chief Product Officer (CPO) of Atlaslive?

Lasha Kupatadze has been appointed as the new Chief Product Officer of Atlaslive.

2. What experience does Lasha Kupatadze bring to Atlaslive?

Lasha Kupatadze has extensive experience in the gaming industry, including roles such as Head of Product at a crypto casino and gaming studio and leading the product team at a Berlin-based tech startup. His expertise includes launching loyalty tokens, expanding market presence, creating new games, integrating gamification, and developing advanced loyalty systems.

3. What are Lasha Kupatadze’s main responsibilities at Atlaslive?

Kupatadze will lead Atlaslive’s product management and market expansion strategy, focusing on enhancing the platform for both operators and players, leveraging cutting-edge technologies, and driving user engagement through gamification.

4. What technologies does Lasha Kupatadze utilize in his product development approach?

Kupatadze uses AI, predictive analytics, and blockchain technology in developing and managing iGaming products.

5. How does Lasha Kupatadze view the role of data in iGaming product development?

Kupatadze believes that data is crucial for the future of iGaming products and user experiences. By analyzing data, he can create flexible and adaptable products that meet user needs and industry trends.

6. What impact does gamification have on iGaming products according to Kupatadze?

Kupatadze understands that gamification tools can significantly boost retention rates, user acquisition, and product stickiness, leading to improvements in engagement and conversion rates.

7. What are Atlaslive’s strategic goals under Kupatadze’s leadership?

Atlaslive aims to scale its operations, enhance user experience, deliver greater value to partners and customers, and stay competitive in the iGaming landscape by incorporating innovative technologies and gamification techniques.

8. What did Atlaslive CEO Maxim Slobodyanyuk say about Kupatadze’s appointment?

Maxim Slobodyanyuk expressed confidence in Kupatadze’s appointment, highlighting his impressive track record, expertise in iGaming products, and alignment with Atlaslive’s vision for enhancing the platform and user experience.

9. How will Kupatadze’s leadership benefit Atlaslive’s partners and customers?

Kupatadze’s focus on product innovation, data-driven insights, and gamification is expected to drive significant advancements in Atlaslive’s offerings, leading to improved engagement, retention, and overall value for partners and customers.