OpenBet, a leading force in the sports betting industry, has struck a landmark long-term agreement with Grupo Silvio Santos (GSS), one of Brazil’s largest and most influential media and retail conglomerates. This partnership marks a monumental shift in Brazil’s gaming and betting landscape, as OpenBet prepares to launch a new sports betting and gaming brand for GSS’s ambitious venture, Todos Querem Jogar (TQJ).

OpenBet Secures Agreement with Grupo Silvio Santos to Revolutionize Brazil’s Betting Market

A Game-Changing Collaboration

The strategic collaboration between OpenBet and GSS signifies the fusion of two industry powerhouses. With GSS commanding a significant media reach, tapping into over 113 million Brazilians monthly, and OpenBet’s expertise in betting technology, this deal is set to unlock vast opportunities in the fast-growing Brazilian sports betting market. The Brazilian market, recently regulated, presents untapped potential, and this partnership is poised to dominate.

TQJ: A New Era of Sports Betting and Gaming in Brazil

Todos Querem Jogar (TQJ), the latest venture by Grupo Silvio Santos, is designed to bring Brazil a premium sports betting and iGaming platform. Powered by OpenBet’s end-to-end betting ecosystem, the TQJ brand will deliver a seamless and engaging experience for Brazilian bettors.

The platform is built on OpenBet’s industry-leading technology, which includes its renowned betting engine, comprehensive player account management system, and top-tier managed trading services (MTS). These solutions ensure that TQJ offers bettors in Brazil a reliable and exciting platform for sports betting and iGaming, with features that guarantee both precision and personalization.

One standout feature is the BetBuilder, allowing users to create customized and personalized bets, enhancing the betting experience with flexibility and user-centricity. OpenBet’s Managed Trading Services (MTS) will further support the platform by providing advanced risk management and operational guidance, ensuring the smooth running of all betting operations.

Technological Excellence and Compliance with Brazilian Regulations

OpenBet’s cutting-edge technology isn’t just about enhancing the user experience—it’s also built with regulatory compliance and responsible gaming in mind. With Brazil’s betting market subject to stringent regulations, OpenBet’s tools ensure that TQJ is fully compliant.

One key aspect of compliance is OpenBet Locator, a sophisticated geolocation technology designed to ensure that all users are legally permitted to bet within Brazil’s borders. This technology guarantees that TQJ adheres to Brazil’s local regulatory framework while protecting both the platform and its users from legal risks.

Moreover, responsible gaming remains at the core of TQJ’s offerings, with OpenBet providing robust tools that allow users to set limits and manage their gaming activities responsibly. This ensures that bettors enjoy the thrill of sports betting without compromising on safety and responsible practices.

Grupo Silvio Santos: A Powerhouse in Brazil’s Entertainment Industry

Grupo Silvio Santos is an iconic figure in Brazil, with deep roots in both the entertainment and retail sectors. As one of Brazil’s most influential conglomerates, GSS boasts a media empire that spans television, radio, and online channels. The group’s reach is unparalleled, offering TQJ an immediate advantage by tapping into a massive existing audience base.

GSS’s influence and long-standing reputation in Brazil provide TQJ with a unique competitive edge in the highly competitive and rapidly growing sports betting market. With this partnership, GSS aims to combine its expertise in entertainment with OpenBet’s technological prowess to deliver a next-level betting experience to millions of Brazilian sports enthusiasts.

Leonardo Sampaio on the Partnership

Commenting on this significant collaboration, Leonardo Sampaio, CIO of GSS, emphasized the importance of delivering a secure and engaging platform to Brazilian bettors. He stated: “We’re excited to work alongside OpenBet. For TQJ, it is imperative we offer superior betting experiences that are underpinned by robust compliance procedures. OpenBet’s end-to-end ecosystem and overall company values provide us with peace of mind that we are working alongside the best company to launch us into the regulated sports betting and gaming market.”

Sampaio’s comments reflect the confidence that GSS places in OpenBet’s ability to deliver a cutting-edge and compliant platform in a highly regulated market like Brazil.

Jordan Levin on OpenBet’s Mission in Brazil

Jordan Levin, CEO of OpenBet, expressed his pride in partnering with such a prestigious organization in Brazil: “Grupo Silvio Santos is an iconic group in Brazil’s entertainment sector, and we are truly honoured to have been chosen to power its sports betting and gaming brand. Considering the esteemed heritage of both OpenBet and GSS, together we are in a solid position to deliver an engaging and responsible betting experience that will make waves across Brazil’s regulated market.”

Levin’s statement highlights the mutual respect and shared vision between OpenBet and GSS in creating a platform that is not only innovative but also rooted in trust, compliance, and entertainment excellence.

The Brazilian Betting Market: Untapped Potential

Brazil, as one of the largest emerging markets for sports betting and iGaming, presents tremendous growth potential. The recent regulation of sports betting has unlocked a plethora of opportunities, and OpenBet’s entry into the market through TQJ is poised to capitalize on this burgeoning industry.

With a population exceeding 210 million people, Brazil is a major contender in the global betting market. As sports culture thrives in the nation, from football to mixed martial arts, Brazilian sports enthusiasts are eager to engage with legal, regulated sports betting platforms that offer security, reliability, and excitement. TQJ, powered by OpenBet, is designed to meet these demands head-on.

OpenBet: Setting the Standard for Sports Betting

OpenBet’s success in international markets is well-documented, with the company providing solutions for some of the world’s biggest gaming operators. Its presence in Brazil through the TQJ platform is expected to further elevate its standing as a leader in the sports betting space.

OpenBet’s end-to-end ecosystem covers every aspect of the betting experience, from the front-end user interface to back-end management, ensuring a seamless, safe, and engaging environment for bettors. As the sports betting industry evolves, OpenBet continues to lead with innovation, compliance, and a commitment to responsible gaming.

Conclusion: A Partnership Built for Success

The partnership between OpenBet and Grupo Silvio Santos is set to be a game-changer in Brazil’s sports betting and iGaming industry. With TQJ, Brazilian bettors will have access to an exciting, reliable, and responsible betting platform that leverages the power of both GSS’s media influence and OpenBet’s technical expertise.

FAQs About the Agreement between OpenBet and Grupo Silvio Santos

1. What is the agreement between OpenBet and Grupo Silvio Santos (GSS)?

The agreement is a long-term partnership where OpenBet will provide its full suite of sports betting and gaming technology to power a new betting brand, Todos Querem Jogar (TQJ), launched by Grupo Silvio Santos (GSS) in Brazil.

2. What is Todos Querem Jogar (TQJ)?

Todos Querem Jogar (TQJ) is a new sports betting and gaming brand created by Grupo Silvio Santos. It is powered by OpenBet’s technology and aims to offer a premium sports betting and iGaming experience to the Brazilian market.

3. How will OpenBet’s technology be used in TQJ?

OpenBet will provide its end-to-end betting ecosystem, which includes its betting engine, player account management system, and managed trading services (MTS). These components ensure TQJ delivers a seamless, engaging, and personalized betting experience.

4. What is the BetBuilder feature?

The BetBuilder feature allows users to create customized and personalized bets, offering more flexibility and enhancing the overall user experience.

5. What role does OpenBet’s Managed Trading Services (MTS) play in the platform?

OpenBet’s Managed Trading Services (MTS) provides advanced risk management and operational guidance to ensure that the betting operations on the platform run smoothly and efficiently.

6. How does TQJ ensure compliance with Brazilian regulations?

TQJ uses OpenBet’s geolocation technology, called OpenBet Locator, to ensure that only users who are legally allowed to bet in Brazil can access the platform. This helps maintain strict regulatory compliance.

7. What measures are in place for responsible gaming?

TQJ incorporates responsible gaming technology from OpenBet, allowing users to set limits on their betting activities and manage their gaming behavior responsibly.

8. Why is this partnership important for the Brazilian betting market?

This partnership is significant because it combines the media influence and reach of GSS, with its audience of over 113 million Brazilians, with OpenBet’s technology expertise. Together, they are positioned to dominate Brazil’s rapidly growing, newly regulated sports betting market.

9. What is Grupo Silvio Santos (GSS)?

Grupo Silvio Santos (GSS) is one of Brazil’s largest media and retail conglomerates. It has a strong presence in the entertainment sector and is well-known for its wide media reach across the country.

10. Who is OpenBet?

OpenBet is a global leader in sports betting technology, known for providing end-to-end solutions for some of the world’s largest betting and gaming companies. It specializes in delivering innovative, compliant, and secure betting platforms.

11. What potential does the Brazilian sports betting market have?

Brazil is one of the largest emerging markets for sports betting, with a population of over 210 million. The recent regulation of sports betting opens significant growth opportunities, especially in a country with a rich sports culture.

12. What do GSS and OpenBet expect from this partnership?

Both companies expect to deliver a responsible and engaging sports betting experience that adheres to regulatory standards while leveraging their combined strengths to capture a significant share of the Brazilian market.